About Shea Butter Market
The business was founded by
Gifty Serbeh-Dunn who grew up in Ghana.
Gifty very passionately believes that business can be a force for good and that doing business right means that everyone benefits; the women who make the Shea Butter, the natural environment, the people who buy and use the product, the distributors and retailers of the product, and the workers and shareholders of Shea Butter Market Ltd. Gifty grew up in Northern Ghana in West Africa in the heart of what could be called the "global Shea Butter capital". When she moved to Canada in 1981 she was amazed that North America did not know about Shea Butter. Over the years she became impassioned with the need to share Shea Butter with the world in a way that would benefit everyone, especially the women who made the Shea Butter and the people who would use the product.
In 1999 Gifty started experimenting with Shea Butter, adding essential oils and marketing products in little brown glass containers. In 2003 Gifty travelled to Ghana and met the Tapko Widow’s Group, a group of widows from a northern Ghana village who had banded together so they could help each other to better feed and educate their families. One of their main activities was gathering Shea Nuts and making them into Shea Butter. Gifty recognized the quality of their product and the rightness of their cause and on the spot she bought 1,000 pounds of Shea Butter and arranged to have it shipped to Canada. Her first commercial Shea Butter business, SheaCare, was launched with the intent of wholesaling raw Shea Butter in North America.
ABOUT OUR Values & Beliefs
Respecting Mother Earth
Shea Butter Market is trying to do what it can to minimize our impact on the planet and will continually strive to do more. Our packaging is made of the highest grade of recyclable materials and we are looking at innovative ways to reduce the overall ratio of packaging to product. In our personal and business life we reduce, reuse and recycle as much as we know how and are regularly challenged to do more. The lands where our office sits are pesticide free and we are letting the stream that flows through our property go back to natural vegetation. We try to use eco-friendly cleaning products and other such items in our daily lives. Of course, we still have a long way to go, but we have started on a journey that we sincerely hope all of human kind will join us on.